Singapore, Sept. 10, 2024 – popular e-commerce platform Taobao has officially launched its first-ever English-language interface in Singapore, making online shopping more accessible to non-Chinese speakers. This new update, available from today, allows users to toggle between familiar Taobao app and a fully English interface, reflecting growing demand for more language options among Singaporean consumers.
Singapore: First Market to Experience New Interface
Singapore is first market to experience this major update, alongside neighboring Malaysia. introduction of English interface is aimed at enhancing convenience for local users who previously relied on manual translations. With a seamless shopping experience, including Singapore Dollar (SGD) price conversions and AI-powered product descriptions, English version of app simplifies product selection to checkout process.
interface also offers a cleaner, more user-friendly layout designed to cater to shopping habits of Singaporeans, ensuring that Taobao remains a top platform for a diverse range of customers.
Expanding Product Categories and Features
At launch, English version will feature a curated selection of trending products. Over time, this will expand to include a wide variety of categories that mirror selection available on Chinese interface.
Jean Zhao, Country Head of Taobao Singapore, shared her excitement about update: “We are thrilled to unveil an English interface of our app to introduce Taobao to a broader audience in Singapore. launch is a direct response to market demand, and we’re committed to improving convenience and accessibility for our users.”
platform’s expansion aligns with Taobao’s broader vision of catering to international audiences, as Jianqiu Ye, General Manager of Tmall Taobao World, added: “Taobao English interface is a testament to our dedication to serving diverse needs of our global customer base. We believe this launch will open up new opportunities for Singapore shoppers.”
Special Launch Promotions
To celebrate launch of English interface, Taobao is offering several exclusive promotions for Singaporean consumers:
- New User Vouchers: Receive up to RMB100 (approximately S$18) in vouchers on your first order.
- Free Shipping: Enjoy free shipping on eligible orders over RMB199 (approximately S$37) to Singapore.
- Free Returns: On your first order with ‘Local Returns’ label, return items within 15 days for free to a local warehouse.
se limited-time offers are designed to enhance shopping experience for both new and existing users.
How to Access English Interface
To use new English interface, users can download or update Taobao app from Apple App Store (iOS) or Google Play Store (Android). Existing users can log in using ir current credentials, and ir account details, such as order history and saved addresses, will automatically transfer to English version. However, orders placed before update will still display in Chinese.
For more updates, users can follow Taobao Singapore on Facebook, Instagram, and TikTok, or access Taobao app directly.
About Taobao Singapore
Taobao Singapore, a part of Alibaba International Digital Commerce Group, is committed to providing local consumers with a tailored shopping experience. app offers access to billions of products, along with logistics, payment options, and localized services to meet specific needs of Singaporean market.
- Alibaba’s Taobao shopping app launches AI-powered English version in Singapore, jumps to first place in Apple’s App Store CNBC
- Alibaba Dropped The AI-Powered English Version Of Taobao In This Country, App Quickly Soars To The Top Of The Charts In No Time Benzinga
- The Wait is Over: Taobao’s First-Ever English Interface Launches in Singapore, Unlocking Endless Shopping Possibilities Yahoo Finance
